Urbanears launches two true wireless headphones alongside new brand concept
Zound unveils its first true wireless products with Urbanears Luma and Urbanears Alby. The two headphones will be on sale in the summer and come in four colourways. Luma and Alby embody Urbanears’ core values of a user-friendly, trend-focused, always-on audio experience.
The “Always True” brand concept and new products manifest Urbanears’ dedication to make listening a human, progressive and bold style statement in tune with its brand values. It’s not about fashion nor technology.
”We have never been a brand that follow rules, always having the mindset of an accessories brand rather than a tech one. Launching Urbanears Luma and Urbanears Alby together with the new brand concept supports Urbanears dedication to maintain a progressive outlook, making bold style statements. It’s not about screaming the loudest, it’s about having the confidence of being true.”, says Ebba Studt, Global Brand Director Urbanears.
Read more on urbanears.com